Undescribable Perfection

Don't listen to the Hype. It's awful

Unshakable, witty and deeply felt, the film will be paying emotional dividends for a long, long time.

There are moments in this movie where the great movie it could've been peek out... They're fleeting, here, but they're worth savoring, and they happen often enough to make it worth your while.

Zero concept feature from popular French comic, Elie Semoun. A spotty geek is transformed into ravishing sex god whenever he applies a certain perfume. He gets the girl of his dreams, the girl next door and few more besides. The perfume comes to him after replying to a spam offering to fulfill his wildest dream. The magic is never explained and the perfume comes free; no selling of soul to devil necessary. The problem being that he is transformed into a bewigged 70's throw-back complete with cheap Elvis shades. And no-one, not even the girl-next-door character, spots the transformation. Even if you buy into this worn-out device there is no hint of originality, wit or truth in any of the proceedings. The production values are cheap - several shots are completely out of focus - and the presence of Catherine Deneuve - Why, oh why did she agree to be in this? - does little to alleviate the boredom. How did a scenario this lame ever get the green light?