Plenty to Like, Plenty to Dislike

A bit overrated, but still an amazing film

Fun premise, good actors, bad writing. This film seemed to have potential at the beginning but it quickly devolves into a trite action film. Ultimately it's very boring.

A movie that not only functions as a solid scarefest but a razor-sharp satire.

This is a complete joke of a film. I will be spoiling it for some folks. First of all, the trailer is very misleading. It makes it look like a sci-fi blockbuster about a monster conspiracy behind marketing. For instance, in the trailer, you see these dragons and candy monsters and wraiths and a cool looking coca-cola monster, all of which can only be seen by our protagonist. This is an intriguing idea that could have worked and been made into a pretty awesome sci-fi thriller. Unfortunately what we have here is a poorly written, incoherent and remarkably dull propaganda snoozefest featuring a bland and uninteresting lead character and subplots that go absolutely nowhere.Nothing in this movie makes any sense whatsoever. Now matter how hard you try to interpret it, you will still be left puzzled.The story begins with our protagonist Misha as a child getting struck by lightning and being informed that things will be different for him. Years later, Misha is grown up and is working for a marketing campaign in Moscow. His boss has a niece named Abby. Misha and Abby fall in love and the remainder of the film is focused on their relationship. Misha's boss then gets a heart attack and then Misha leaves Moscow and becomes a farmer.Six years later, Misha has a dream that tells him to do something. Misha wakes up the next day and sacrifices a red cow which supposedly causes him to see things that no one else can see. Then, Misha returns to Moscow and learns that Abby was pregnant when he left and now has a six year old son. At Moscow, thee is a burger joint and a vegetarian Chinese buffet which are rivals. Misha can see creatures running the businesses. A candy monster runs the burger joint and a bunch of dragons run the Chinese buffet. Then advertising is banned. The end. None of the monsters show up until the last 10 minutes or so. Plus the CG effects are Nintendo 64 style. I just saved you 100 minutes. I do not recommend this film.

I liked idea of movie but in showing this story something got missing. As few people mentioned this movie was slow. Trailer made me think that movie will be full with action but there was no action till the end. Maybe some people will find this absurd and some people could find this interesting. It's 50/50 chance. For me... I'm still confused. But just for a story sake I recommend to watch this. It kinda leaves us with thinking about how advertisements impact our lives. There was some plot holes, and some part i hardly could understand. Acting was average and effects was okay. See it with friends and you will have good time and subject to talk about with them afterwards.

It looks like written and directed by Barney (the purple dinosaur) on acid.I was going to give it two stars because Leelee Sobiesky was on the movie, but I think that extending her part was one of the main reasons this movie sucks. Not because of her acting but because her character was totally unnecessary and her scenes took the viewer away from the (excuse of a) plot.Anyway, I was going to give it two stars an then appears the constellation cow, the same from the beginning... and talking about the beginning of a new era.

I'd say this movie tried to make a statement in weird ways. Yes, food companies hold a major responsibility in the obesity crisis in the U.S., but the way the movie said this was a bit strange, especially with the illusions the main character could only see.The film started out strong by showing the power of advertising and marketing, but fell flat in the second half with corny scenes and the like. The presence of Hollywood actors like Max Von Sydow and Jeffery Tambor didn't help that much, considering that they had minor roles.Would I recommend this film? No, there are better ways to spend 106 minutes of your time. Give this a pass.