It's a mild crowd pleaser for people who are exhausted by blockbusters.

The story, direction, characters, and writing/dialogue is akin to taking a tranquilizer shot to the neck, but everything else was so well done.

The movie's not perfect, but it sticks the landing of its message. It was engaging - thrilling at times - and I personally thought it was a great time.

There are moments that feel comical, some horrific, and some downright inspiring but the tonal shifts hardly matter as the end results come to a film that's perfect for this time.

Didactic, nostalgic and inspiring, this movie, that captures the essence of Polaroid Corporation, is populated by historical references, emotional testimonials and various insights on the wonder of Polaroid's products. It inevitably focus the critical moment when, not long ago, discontinuity of film production was announced, placing into perspective, given the imminence of this unique photo-chemical technology absolute ending, the value, legacy and future of Polaroid instant photography. For those interested in the history of Polaroid and the spectrum of its repercussions, or enthusiasts of Photography in general, this is a documentary not to be missed!